Archive for the ‘HtruO Facts’ Category

Improving The Taste and Smell of Your Water!

The biggest complaint we hear about tap water (or rather municipal water) is the taste and smell.

Believe me, we’ve heard it all!

  • “My water tastes like chlorine.”
  • “My water tastes like metal.”
  • “My water smells like sulfur.”
  • “My water tastes like mildew.”
  • “My water smells like rotten eggs.”

That rotten egg or sulfur smell, in most cases, is either the end result of bacteria breaking down organic matter or high iron levels in your water.

The smell and taste of municipal water is one of the leading causes of increased plastic water bottle consumption, and of course, waste. Those plastic water bottles pile up in landfills and require way too many resources to manufacture. In fact, it requires more water to make the plastic bottles than it takes to fill those same water bottles up!

We’ve even heard cases in which people have attempted to wash their children and pets with bottled water!

Water that suffers from high iron levels or hydrogen sulfide releasing bacteria has the potential to damage clothing, hair, dishware and skin. While truly hope that those same people foolishly using bottled water to clean their children and pets are not using plastic bottled water to wash their dishes and clothes!

How do you deal with that bad water taste and smell coming out of your tap? Your shower?  How can you achieve bottled water taste without bottled water waste?

The answer is simple, have a whole house water filtration system, like HtruO, installed at your apartment, condominium or house today! Whole house water filters (or point of entry water filters as they’re sometimes called) can improve the taste, smell and overall quality of all the municipal water that comes out of your faucet, bathtub, dishwasher, washing machine and shower with only one installation!

If you want bottled quality water DO NOT wash everything in your home or apartment with plastic bottled water. Instead, install an affordable point of entry water filter. Its less expensive, treats more water and is better for the environment than plastic bottles.

A point of entry water filter is the only way to provide every fixture and appliance in your home with great tasting and smelling, bottled quality water.

Clear Water, Clear Skin

Did you know that tap water often contains at least as much, sometimes more, chlorine than is recommended for use in swimming pools? It is a known fact that chlorine irritates your skin. It dehydrates it and dries it out. This is exactly what you skin hates, and many people continue to shower with chlorinated water. Internally and externally, it’s not great for you and it can easily be avoided with a whole house water filter (which is much easier than a point-of-use filter). The chlorine added to your municipal water source contacts your skin each and every shower, and also when it’s in hot water it turns to vapor and is inhaled.

A very popular myth about skincare, and more specifically acne is that chlorinated water helps acne. Where does this idea stem from? Well during the warm summer months many people enjoy there pools which are full of chlorine water. They see temporary relief from skin breakouts and acne and simply associate the two. As we mentioned, the chlorine dries your skin out which is similar to some of the harsh acne medications that used to be popular. This dried out skin will indeed give you a temporary relief from breakouts because the oils and skins cells are dried away. But this is certainly a bad idea for the long term. Dried out, dehydrated skin will eventually lead to worse skin conditions and acne as the skin’s natural balance is thrown off. Wrinkles, rashes and discolorations are all made worse by dry skin. Having chlorine free water is an easy away to avoid harsh chemicals, and ensure you are helping your skin stay soft and supple.

Using a whole house water filter, you will have fresh water at every source in your home. This is important because many people who may have just a shower filter, will then wash their faces once a day in the sink and this is still enough to irritate you. Drinking filtered water has plenty of benefits for your internal health as well, which your skin surely won’t mind. Filters are recommended by both dermatologists and beauty experts. Your hair will shine better, feel less brittle and have less irritation cause dandruff. Your skin will look radiant and feel hydrated. Finally, you will be a little more ‘chemical free’ which is always a good thing.

Install a Whole House Water Filter today and provide your entire home with healthy water and see the benefits in your skin, hair and overall health.


What is Whole House Water Filtration?

First off, whole house water filters go by quite a few names…

  • point of entry water filters
  • central home water filters
  • household water filters
  • entire house water filters

Regardless of the what the product is listed as, one thing holds true, whole house water filtration, as the name implies, is the filtering of dirt, particulate and water contaminants from all of the municipal water that enters one’s home. This level of protection is accomplished through the installation of a water treatment system on the water main at the point in which municipal water enters a house or apartment.

American municipal water is thought to be some of the best in the world and while the quality of our water is better than most our water still contains many harmful chemicals and contaminants. By meeting these harmful chemicals and contaminants at the front door, whole house water filter systems work like bouncers keeping the riff-raff from entering the venue that is your house.

Effective whole house water filtration can return your home’s water back to its natural chemistry. This has widespread benefits. Think of all the appliances and fixtures in your home that require or utilize municipal water. Automatic dishwashers, washing machines, kitchen sinks, bathroom sinks, showerheads and bath fixtures, refrigerators, freezers, ice-makers and humidifiers to name a few. All of these sources can benefits from clean, filtered water but having to install a individual filter for each appliance and fixture would be incredibly expensive, frustrating and time-consuming.

A point of entry filter eliminates the need to install multiple filters but it also eliminates the need to monitor the status of multiple filters. The HtruO Hydro can treat up to 160,000 gallons of water before requiring a filter change. That’s one system to monitor and one set of replacement filter cartridges to buy. Having multiple filters requires more effort to maintain and doesn’t cover as many sources as a whole house water filtration system does.

If you value the quality of your water a whole house water filtration system like HtruO is clearly the best option available.

Chlorine Removal: What are you waiting for?


Chlorine is a necessary evil to combat diseases caused by bacteria in municipally supplied water. However, research shows that the current chlorine levels in today’s municipal water are not ideal and have many downsides. As is the case with many chemicals, prolonged exposure can be harmful. The research has been mounting for years and the dangers of drinking, showering or cleaning with heavily chlorinated water have become very clear. An affordable water filter solution capable of removing chlorine has the potential to improve the health and lives of millions of people.

First off, “what are the effects of chlorine and why are they so bad for me?” you might ask. A study in the American Journal of Public Health found that people who regularly drink tap water with high levels of chlorine have a higher risk of developing bladder and rectal cancers than people who did not. This is believed to be caused by the chlorine in the water reacting with organic and naturally-occurring elements to form toxins called trihalomethanes (THMs). These trihalomethanes have also been linked to higher miscarriage and birth defect rates in pregnant women, according to Dr. Peter Montague of the Environmental Research Foundation. In addition to an incredible need to remove chlorine from drinking water, many people find that the chlorine affects and aggravates respiratory, asthma, bronchitis and skin conditions (dry skin, dry scalp and brittle hair) prompting many people to search for affordable ways to remove chlorine from municipal water.

With an HtruO whole house water filtration system removing more than 99% of chlorine from tap water is simple. HtruO is installed on a home’s water main at the point where municipal water enters the house. HtruO removes dirt, particulates, chlorine and chlorination by-products before the plumbing splits to any fixtures. This means that after one simple installation the entire house or apartment will receive clean, dechlorinated water.

Millions of Americans are exposed to these known carcinogens by drinking unfiltered and untreated tap water. What’s shocking and is also important to note, is that many people are exposed to these harmful chemicals by inhaling chlorinated water vapor during showers or by absorbing chlorinated water through their pores. In fact, showering is suspected as the primary cause of chloroform inhalation in nearly every reported case because of the high levels of chlorine in the water. The levels of chloroform, a known carcinogen, increase up to 100 times during a ten-minute shower in residential water according to the work of Dr. Lance Wallace from the Environmental Protection Agency.

When it comes to improving your health and the health of your loved ones filtering your water is a simple and easy first step.

Visit the HtruO Products page today and take the first step towards improving the water quality in your home.